WHY INVEST IN SERVICED ACCOMMODATIONS?
- Jessica Sturzenegger
- Dec 1, 2020
- 2 min read
Updated: Feb 6, 2021
Investing in property has long been popular among those seeking a good and relatively safe return on investment or a regular, passive income. With decreasing yields, especially in crowded core real estate markets, investors must look for prosperous niche segments to yield attractive target returns. A proven strategy in any crowded mass market with low margins, is to differentiate by value added services. An example of this approach in the real estate market are serviced accommodations.
WHAT ARE SERVICED ACCOMMODATIONS?
Apartments or villas that are fully serviced, fully furnished and available for short- or long-term stays. Typically, they provide hotel-style amenities, including room service and housekeeping, but with a more homely feel.

Generally, they boast more space than hotel rooms, and become more cost-effective the longer the guest’s stay. This makes them a popular option among travelers seeking extra comfort or individuals on extended business trips. Many corporations house their executives in serviced apartments when they’re away on business. In the current climate, with more people working from home – or wherever there’s a good WiFi signal – serviced accommodations mean individuals have the option of going on holiday and then lingering in situ to work. Other examples are student accommodations or senior residencies satisfying the growing demand for co-living experiences and solutions.
All of which means this type of accommodation is in increasingly high demand.
FASTEST GROWING SECTOR
In fact, serviced accommodation is one of the fastest-growing asset sectors. Reports indicate that returns generated from a serviced apartment, let on a short-term basis, outweigh those of a regular buy-to-let purchase by over 30% (based on a 75% occupancy rate). Nevertheless, they’re only successful in locations where demand for this type of let is high. Moreover, creating hotel-like apartments is a costly business, and good, reliable property management can be hard to find. A developing trend is for holiday resorts and hotel complexes to offer serviced accommodations as part of the scheme.
“90% of all millionaires become so through owning real estate.” Andrew Carnegie

A PRIME OPPORTUNITY
The award-winning serviced studios and villas at Prime Suites, in Ilha do Guajirú, offer a unique investment opportunity. Beautifully designed, expertly managed, the beachfront accommodations are set in a prestigious boutique resort in the country’s fast-developing Northeast.

Impeccably furnished, they range from one-bedroom studios to three-bedroom villas. All are built to a high specification with luxurious touches such as private pools, jacuzzis and relaxing indoor and outdoor spaces. Envisioned with a strong environmental ethos, the resort embraces a boutique hotel, bars, restaurants, pool, gym, spa and other leisure facilities.

Prime Suites is located in the fabled kitesurfing paradise of Ceará. But its crystal-clear lagoons, towering dunes and white sandy beaches have universal appeal, offering a host of activities from quad biking and horse-riding to fishing and kayaking. With a scarcity of luxury accommodation in the area, high occupancy is expected.

It’s an exciting time for the sector. For property investors in search of their next big opportunity, there couldn’t be a better time to discover Prime Suites.
Join us in this incredible journey and become our investor.

Jessica Sturzenegger
President of the Board




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